What is Find Population?
Population Estimation is critical for retail site selection, disaster response, and urban planning. Instead of relying on rigid census tracts, this tool lets you draw a freehand shape to get the data you need.
When Should You Use This Tool?
- •You are opening a store and need to know how many people live within 5km.
- •You are planning an evacuation zone and need to estimate affected civilians.
- •You are analyzing market penetration in a specific neighborhood.
How to Use Find Population
- Draw a polygon on the map around your target zone.
- The tool queries the underlying population density raster (WorldPop).
- See the total estimated population.
- Download the PDF stats report.







